Understanding Business Ecosystems ; How Firms Succeed In The New World Of Convergence ?
Soumaya Ben Letaifa-Anne Gratacap-Thierry Isckia
français | 25-09-2013 | 275 pages
9782804176761
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38,00€
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Brève description / annotation
"Understanding Business Ecosystems: How Firms Succeed in the New World of Convergence? builds on strategic management and innovation management academic contributions to better understand theoretical and empirical challenges of business ecosystems. Even if the concept of business ecosystem was coined in 1993, it will « lie fallow » during more than ten years before gaining scholars' interest. Managers will however recognize the relevance of this concept as it grasps the complexity of their business reality in terms of new collaborative and innovative strategies. Thus, the main purpose of this book is twofold. On the one hand, the objective is to identify the epistemological and theoretical fundamentals of business ecosystems, and on the other hand, the purpose is to analyse the various managerial challenges. This volume analyses in particular the issues of knowledge management, coopetition strategies, platforms, governance, etc. Understanding Business Ecosystems: How Firms Succeed in the New World of Convergence? is finally a key reference book that innovates by integrating for the first time well known French speaking scholars' contributions from the strategy and innovation management fields. Understanding Business Ecosystems: How Firms Succeed in the New World of Convergence? builds on strategic management and innovation management academic contributions to better understand theoretical and empirical challenges of business ecosystems. Even if the concept of business ecosystem was coined in 1993, it will « lie fallow » during more than ten years before gaining scholars' interest. Managers will however recognize the relevance of this concept as it grasps the complexity of their business reality in terms of new collaborative and innovative strategies. Thus, the main purpose of this book is twofold. On the one hand, the objective is to identify the epistemological and theoretical fundamentals of business ecosystems, and on the other hand, the purpose is to analyse the various managerial challenges. This volume analyses in particular the issues of knowledge management, coopetition strategies, platforms, governance, etc. Understanding Business Ecosystems: How Firms Succeed in the New World of Convergence? is finally a key reference book that innovates by integrating for the first time well known French speaking scholars' contributions from the strategy and innovation management fields."
Détails
Code EAN : | 9782804176761 |
Editeur : | De Boeck Superieur |
Date de publication : | 25-09-2013 |
Format : | Livre |
Langue(s) : | français |
Hauteur : | 240 mm |
Largeur : | 160 mm |
Epaisseur : | 13 mm |
Poids : | 422 gr |
Stock : | épuisé |
Nombre de pages : | 275 |
Collection : | Methodes & Recherches |