Summary: Moments Of Truth : Review And Analysis Of Carlzon's Book

Businessnews Publishing


français | 14-09-2016 | 40 pages

9782511045411

Livre


9,99€

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Brève description / annotation

The must-read summary of Jan Carlzon's book: "Moments of Truth: New Strategies for Today's Customer-Driven Economy". This complete summary of the ideas from Jan Carlzon's book "Moments of Truth" shows how the best way of delivering consistently high-quality moments of truth lies in building a customer-driven company. The author explains the six essential characteristics of this type of company and how all of these elements can be brought together to achieve s...  

Détails

Code EAN :9782511045411
Auteur(trice): 
Editeur :Business Book Summaries
Date de publication :  14-09-2016
Format :Livre
Langue(s) : français
Hauteur :180 mm
Largeur :120 mm
Epaisseur :3 mm
Poids :51 gr
Stock :Disponible sur commande
Nombre de pages :40